Reekelitsoe enables and encourages young people in Africa to become entrepreneurs. She is the founder of an initiative called Educate Your Peer Foundation, which encourages African young people studying or working abroad to fund the education of one of their peers back home.
Through her own business, Reekelitsoe is also developing an innovation hub where she and her team will help to develop, accelerate and provide seed-funding for start-ups. It aims to address the lack of financing, market access and coaching that causes many young entrepreneurs to fail. In addition, Reekelitsoe works closely with the Lesotho Ministry of Gender and Youth, Sports and Recreation to raise awareness among young people of the opportunities available to them, and to develop creative solutions to tackling challenges such as unemployment.